Forrester analysts: Working too hard
- Reduce text size Decrease text size
- Increase text size Increase text size
- Print article Print
- Jump to comments Comment
- Share this article Share
- Email article to a friend Email
Talk about taking your work seriously: while working on a recent research report on collaborative commerce, analysts at Forrester Research heard a radio broadcast of Mozart's Eine kleine Nachtmusik, performed by the Orpheus Chamber Orchestra.
Talk about taking your work seriously: while working on a recent research report on collaborative commerce, analysts at Forrester Research heard a radio broadcast of Mozart's Eine kleine Nachtmusik, performed by the Orpheus Chamber Orchestra.
| |||||||
The earnest researchers were so enthralled by the performance that they rushed out to buy the CD, and discovered from the sleeve notes that the Orpheus is a "conductor-less" orchestra.
Naturally, they were immediately able to draw parallels between the Orpheus and the collaborative enterprise. "This group of talented musicians opts for a process with constant communication and distributed adjustments over the heavy-handed decision-making of a single, baton-pointing leader," says the Forrester report.
A clumsy analogy, perhaps, but one that conveys a compelling message: "Collaboration offers powerful options for managing networks of highly specialised partners".
Time to take a well-earned break, perhaps?
