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CRM & Marketing

In-depth analysis of the key business issues, technologies and suppliers from the world of customer relationship management, customer intelligence and analytics, marketing and sales force automation.

Latest


Salesforce.com on track to break $1 billion barrier

Plus, the fortunes of HP and Dell continue to diverge

BlueWolf brings SaaS consultancy to Europe

Salesforce.com-affiliated consultancy moves new model across the pond

See-through Tarmac

How construction materials provider Tarmac opened up its ERP systems to its customers

Automated e-marketing at online retailer Pixmania

Developing its own market analysis tools has helped drive business growth at online electronics retailer Pixmania

CRM success

Improving the customer experience is key to the success of CRM.

One touch commerce

Banks and retailers are throwing their weight behind contactless payments systems, giving rise to the e-wallet.

The search for intelligence

The fusion of BI and search will allow companies to leverage all of their information.

SAP looks beyond its borders

German applications giant at last looks to the outside world.

Fair Isaac shoots for broader analytics

The predictive analytics giant pushes into new verticals as its products are used to fight fraud.

Liquid commerce

Organisations embrace ‘dynamic pricing’ models to drive profitability.

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Editor's Choice


CRM success

Improving the customer experience is key to the success of CRM.

Informed choices

How to ensure the enterprise is truly information-centric.

The invisible interface

Enterprise search facilities in the future will scarcely use Google-like interfaces at all.

Less is more

The Internet is breaking down the traditional economic model of scarcity.

The right stuff

Enlisting the help of customers can help to capture the correct data.

Information Downloads

Selected research reports, white papers, case studies, podcasts and webinars produced by Information Age and its partners.


Webinar

Google: Emerging Gorilla of Enterprise IT?

 

Webinar

The Office 2.0 Revolution

 

Podcast

Office 2.0

Webinar

Modernise and Manage your Custom Applications

 

Research Report

Research Report

Extending the Information Experience