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Unified communications and Web 2.0 could combine to create the next generation communications platform

Hybrid comms

No-one would question the usefulness of telephones and email in modern business – indeed, it is hard to imagine business life without them. To date, though, most attempts to build on these communication and collaboration technologies have failed to attract adoption.

Unified communications, which promises to enhance the telephone network with such functionality as presence information, videoconferencing and instant messaging, is the perennial ‘next big thing’ but the absence of a solid business case has impeded adoption.

And while somewhat more widespread, enterprise adoption of social media – arguably email’s natural successor as the dominant Internet-based communication method... read more...


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