Smartphones outsold feature phones for the first time ever during the second quarter of this year, according to analyst company Gartner.
Worldwide smartphone sales shot grew 46% year-on-year to 225 million, Gartner said today. That represented 52% of the overall mobile phone market.
Sales of smartphones grew in every market, with Asia / Pacific growing the fastest at 74% year-on-year.
Feature phone sales, meanwhile, fell 21% to 210 million.
Samsung widened its smartphone device marketshare lead during quarter, capturing 32% of the market compared to 30% in the same quarter of last year.
Apple's share shrank from 19% to 14%, despite shipments growing 10% to 32 million units.
Android's share of the smartphone operating system market also grew year-on-year, up from 64% to 79%. iOS dropped from 19% to 14%.
In a much needed boost for Microsoft, Windows Phone overtook BlackBerry to become the third largest smartphone operating system provider, although with a 3.3% marketshare it is still barely in the running.
Gartner predicts that total combined mobile sales will reach 1.82 billion units this year.