Trainline enhances its digital presence


Trainline, one of the world’s leading independent digital rail platform, has announced an enhanced international offering, as it enhances its digital online presence.

The new websites mean Trainline now provides more languages than any other digital rail ticketing platform in Europe and mark the company’s increasing focus on Northern, Central and Eastern Europe, Asia and The Americas.

New languages include Czech, Polish, Portuguese (European and Brazilian) and Mandarin Chinese. This brings the total languages now available on the platform to 14, all of which will be accessible on Trainline’s desktop and mobile websites, as well as its iOS and Android apps.

>See also: What’s holding back predictive maintenance in rail?

Trainline is already enabling rail travel for customers in 173 countries across the globe, selling tickets on behalf of 87 different providers. The new platform coverage means that the company will be able to boost its offering for rail travellers worldwide, allowing customers to book journeys in their own language and see prices in their own currency.

A seamless, uniform experience across multiple territories is key to Trainline’s ambition to help customers across the world make smarter journeys, and crucial in responding to the growing demands of customers.

The new capabilities are representative of the company’s  mission to build a one-stop shop for global rail travel, catering to every customer’s specific needs, helping them to save time, and allowing them to enjoy their trip.

Daniel Beutler, general manager of Trainline International, said of the new websites: “We’re focused on making rail journeys smarter for people worldwide. Providing customers across the globe with access to our industry-leading product in their own language makes the entire travel experience more intuitive, encouraging people to opt for rail over other modes of transport, such as air. We’re committed to growing the global rail market and this is another step towards ensuring that train will always be the transport mode of choice.”

>See also: The next era of unified communications

Trainline is a technology company with its customers at its heart, an ethos that should be embraced by other organisations. Every company is, or should be a technology company, with a focus on delivering a smarter customer experience with a best-in-class service.

The rail company recognises the importance of this, and with a 500-strong team, over half of which are rail technology specialists (including a dedicated data science team) the aim is to transform travel through technologies, like data analytics.

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Nick Ismail

Nick Ismail is a former editor for Information Age (from 2018 to 2022) before moving on to become Global Head of Brand Journalism at HCLTech. He has a particular interest in smart technologies, AI and...

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