AI augmentation will create $2.9 trillion of business value in 2021 — Gartner

In 2021, AI augmentation will impact the business like no AI-based technology has done before.

According to Gartner, AI augmentation or augmented intelligence will create $2.9 trillion of business value and lead to an increase of 6.2 billion hours of worker productivity, globally.

Gartner defines augmented intelligence as a human-centred partnership model of people and AI working together to enhance cognitive performance. This includes learning, decision making and new experiences.

“Augmented intelligence is all about people taking advantage of AI,” said Svetlana Sicular, research vice president at Gartner. “As AI technology evolves, the combined human and AI capabilities that augmented intelligence allows will deliver the greatest benefits to organisations.”

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Business value of AI augmentation

AI augmentation is forecast by Gartner to add the most value to business, with the fewest early barriers to adoption, compared to other AI-based technologies (see Figure 1).

By 2030, decision support/augmentation (AI augmentation) will surpass all other types of AI initiatives to account for 44% of the global AI-derived business value.

Figure 1: Worldwide business value by AI type (Millions of Dollars). Source: Gartner (August 2019).

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Enhancing the customer experience

The name of the game — customer experience is the primary source of AI-derived business value, according to the Gartner’s AI business value forecast.

AI augmentation/augmented intelligence reduces mistakes while delivering customer convenience and personalisation at scale, democratising what was previously available to the select few. “The goal is to be more efficient with automation, while complementing it with a human touch and common sense to manage the risks of decision automation,” said Sicular.

“The excitement about AI tools, services and algorithms misses a crucial point: The goal of AI should be to empower humans to be better, smarter and happier, not to create a ‘machine world’ for its own sake,” she added. “Augmented intelligence is a design approach to winning with AI, and it assists machines and people alike to perform at their best.”


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Nick Ismail

Nick Ismail is a former editor for Information Age (from 2018 to 2022) before moving on to become Global Head of Brand Journalism at HCLTech. He has a particular interest in smart technologies, AI and...