Logo Header Menu

The hardest part of AI and analytics is not AI, it’s data management

Greg Hanson of Informatica explains the importance of an end-to-end data engineering approach in achieving success with AI initiatives The hardest part of AI and analytics is not AI, it’s data management image

At Big Data LDN,  Greg Hanson, VP EMEA at Informatica, discussed with IA the benefits of an end-to-end data engineering approach to achieving clean data that you can trust for successful AI initiatives. This approach includes data discovery, ingestion, integration, quality, prep, and governance.

It’s hard to meet a business leader who isn’t excited by the potential of AI and predictive analytics in helping drive their organisation’s efficiency. Fraud detection, next-best-action, operational efficiency and forecast analysis are among the many business challenges that AI and analytics can help solve. However, bad data is currently hindering AI since machine learning (ML) models are only as good as the data you feed them.

“Looking back at the early days of big data, it’s clear a lot of people lacked a maturity around data quality,” said Hanson. “Many people working on AI initiatives wrongly assume that their AI engine will be able to remove inconsistencies and inaccuracies in their data automatically. This is not the case; if you put garbage in, you’ll get garbage out.”

Improving data quality

To enhance the quality of data, Hanson argued that enterprises should build a catalogue of assets. This drives informed decisions —  once you’ve got a centralised catalogue of assets, you can start to do things like bringing data together and making it searchable.

He said: “This is going to enable organisations to train their AI and ML algorithms with a more complete, more comprehensive and less biased sets of data.”

According to Hanson, this can be done by using good data engineering tools with AI built-in.

“What we actually need is not just artificial intelligence in the analytics layer — in terms of generating graphical views of data and making decisions in real-time around data — we need to make sure that we’ve got artificial intelligence in the backend to ensure we’ve got well-curated data going into our analytics engines.”

Information Age Roundtable: Developing a data and AI strategy

While much is known about creating a business strategy, creating a data and AI strategy is newer territory fraught with challenges

He warned that if organisations fail to do this, they won’t see the benefit of analytical AI going forward.

“In my opinion, a lot of mistakes could be made, some serious mistakes, if we don’t make sure that we train our analytical AI with high quality, well-curated data,” said Hanson.

He added, if the data sets aren’t good, then AI advocates in organisations are not going to get the results they expect. This could hinder any future investment in the technology.

The CTO role: ‘It’s about planning and business opportunities’

Greg Hanson, VP EMEA at Informatica, believes CTOs should be more focused on sales than the actual development of products

Next-gen solutions

However, Hanson is an optimist. He argued that thanks to the cloud and next-gen analytics, making data available in an AI-supported self-service manner to business analysts and data scientists has become more accessible.

“AI tools can now help to make sure that that propagation of data and the lifecycle of that data is tracked, traced and made available to organisations to help manage,” said Hanson. ”

Simply, AI has the potential to be used to pull insights from data sets, helping discover commercial opportunities. As well as assessing data readiness and technical feasibility.


Related articles

A guide to artificial intelligence in enterprise: Is it right for your business?

EU artificial intelligence guidelines will help unlock potential of AI technology

AI and data security: a help or a hindrance?

AI skills: 93% of organisations committed to AI but skills shortage is a challenge

The role of AI in cyber security

Artificial intelligence: What changed in 2018 and what to expect in 2019


Sign up for Information Age Newsletters

Latest news

divider
People Moves
Elly Hardwick appointed to the board of directors for Itiviti

Elly Hardwick appointed to the board of directors for Itiviti

6 July 2020 / Itiviti, the technology and service provider to financial institutions worldwide, today announced that Elly Hardwick [...]

divider
Releases & Updates
Kennet raises £200m for latest technology growth fund

Kennet raises £200m for latest technology growth fund

2 July 2020 / Kennet V, a high-growth technology fund launched by technology investor Kennet Partners and Edmond de [...]

divider
Releases & Updates
Microsoft to offer digital skills training to 25 million people

Microsoft to offer digital skills training to 25 million people

1 July 2020 / The new global digital skills initiative from Microsoft will be delivered in collaboration with LinkedIn [...]

divider
People Moves
Ivanti appoints Nayaki Nayyar as executive vice president and CPO

Ivanti appoints Nayaki Nayyar as executive vice president and CPO

1 July 2020 / Nayaki Nayyar has joined Ivanti as executive vice president (EVP) and chief product officer (CPO). In [...]

divider
Releases & Updates
Tech London Advocates launches Education Resource Hub

Tech London Advocates launches Education Resource Hub

1 July 2020 / Schools, young people, parents and employers will now be able to make use of the [...]

divider
Recruitment
Information Age Jobs launched to boost tech sector employment

Information Age Jobs launched to boost tech sector employment

1 July 2020 / Information Age Jobs is a new online career marketplace that will help bridge the gap [...]

divider
Technology
Apple, Microsoft and Google ranked most valuable technology brands

Apple, Microsoft and Google ranked most valuable technology brands

30 June 2020 / The rankings, in their 15th iteration and released by Kantar and WPP, covered 14 categories, [...]

divider
Releases & Updates
Avaya Cloud Office launched in the UK alongside RingCentral

Avaya Cloud Office launched in the UK alongside RingCentral

30 June 2020 / UK users of Avaya Cloud Office will be able to maintain conversations through calls, video [...]

divider
People Moves
Melody Ayeli appointed as chairperson of the ITAM Forum

Melody Ayeli appointed as chairperson of the ITAM Forum

30 June 2020 / At its Inaugural General Meeting (IGM), the ITAM Forum, the new professional body for the [...]

Do NOT follow this link or you will be banned from the site!

Pin It on Pinterest