NorthRow to leverage iProov biometric identity verification

Flashmark facial recognition technology from iProov will be leveraged by NorthRow, with it being integrated into NorthRow’s RemoteVerify solution, allowing for added security, as well as anti-money laundering compliance.

iProov’s biometric identification comes with a Genuine Presence Assurance check, which aims for faster, compliant customer onboarding, and delivers added protection against sophisticated cyber attacks.

NorthRow’s customer base, which includes fintech companies, building societies and estate agents, turns to the RegTech provider for assistance with compliance to know your customer (KYC) and other regulations, allowing them to crack down on financial crime and smoothen onboarding processes.

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“NorthRow is delighted to be collaborating with iProov, adding market-leading Flashmark facial verification technology to our RemoteVerify solution,” said Adrian Black, CEO of NorthRow.

“The NorthRow-iProov partnership is a powerful combination that allows us to deliver the world’s best remote onboarding solution.”

Andrew Bud, founder and CEO of iProov, said: “iProov and NorthRow share the same mission – to make it effortless for individuals and businesses to comply with complex regulations.

“The pandemic has proved beyond doubt that being able to verify customer identity online is not an optional extra or nice-to-have – it’s essential. The key is to make it simple and secure.

“By adding Genuine Presence Assurance to its platform, NorthRow further enhances its great user experience and enables regulated businesses to know that each individual is the right person, a real person, and that they are genuinely present right now.

“As online criminal activity and large-scale spoof attacks threaten organisations such as accountants, estate agents, and solicitors, they will need this more than ever.”

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Aaron Hurst

Aaron Hurst is Information Age's senior reporter, providing news and features around the hottest trends across the tech industry.