Category

Data Analytics & Data Science

As data becomes more intrinsically key to business success, the implementation of a coherent data strategy becomes paramount. This section explores the components of good data strategy management, covering topics such as scalability, new technology, multichannel co-ordination, avoiding the data silo problem, and developing a data driven culture within the enterprise.

Over two-thirds of organisations with a data strategy don’t fully understand it

Data Analytics & Data Science

Data Analytics & Data Science

The growing active travel spectrum: why data is vital in facilitating change

Data Analytics & Data Science

How financial services can invest in the future with predictive analytics

Data Analytics & Data Science

Climbing to new heights with the aid of real-time data analytics

Business & Strategy

The market research industry has utterly failed, and we need a new era

AI & Machine Learning

Enterprise data management: the rise of AI-powered machine vision

Data Analytics & Data Science

Is the Net Promoter Score ripe for replacement?

Data Analytics & Data Science

Data mesh: the next big data architectural shift

Data Analytics & Data Science

Is the Net Promoter Score ripe for replacement?

Data Analytics & Data Science

Data mesh: the next big data architectural shift

Data Analytics & Data Science

Could graph technology neatly fill the cookie gap for marketers?

Cloud & Edge Computing

Getting ahead in telecommunications with an edge computing strategy

Data Analytics & Data Science

Why data is key to successful net zero transition

Data Analytics & Data Science

The need for data visualisation within marketing